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About Leelanau Boat Co

Leelanau Boat Co. is bringing the “Good Ole Days” back into focus! They are a local business based in Traverse City, MI that specializes in boat rental, repair, restoration, detailing, surveying, and boat storage. Their services extend to Leelanau and Grand Traverse counties and all the lakes in-between!

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Macbook Mockup of Custom WordPress Website by LaLa Projects

Website Services Used

Project Features

  • WordPress
  • Integrated Booking Service
  • Call-to-Action
  • Custom Designed Website
  • Social Wall
  • Logo & Branding
  • Social Media Management

Project Overview

When creating the Leelanau Boat Co website, we wanted to focus on the “Good Ole Days”; reminding Northern Michiganders how fun and exciting it is to be surrounded by such beautiful lakes. With their pontoon rentals, boat services and storage, Leelanau Boat Co needed a simple and fun website that makes booking appointments and services easy.

Project Details

We started this project with a simple black & white logo, and the client fell in love with it! We began to tie in the simplicity/old timey vibe of the logo into the website with pops of blue to represent the color of the Northern Michigan lakes. We worked with the client to gather real-life photos of pontoon rides and other services within their shop so the website feels organic. We created an online booking service through Checkfront that allows LBC to book boat rentals and maintain their event calendar. Leelanau Boat Co is now ready for all the seasonal adventures to come!