About Lakeside DJs
Lakeside DJs is a premier Wedding DJ company that services the Lake Michigan coastline with a focus on Northern Michigan and the greater Traverse City area. When you work with Lakeside DJs you will enjoy the professional planning and execution of your dream wedding day or event.
Project Features
- WordPress
- Wedding Vendors
- Business Card Design
- Call-to-Action
- Custom Blog Templates
- Logo & Branding
- Online Payments
- Resources
- Sales Funnel
- Testimonials
Project Overview
The owner of Lakeside DJs is fun and upbeat and he needed a brand and website to match his dynamic personality. The overall goals of the Lakeside DJs project were to create a new logo, brand, and a new custom-design WordPress website to bring it all together. It was important to create a sales funnel to deliver potential leads to Lakeside DJs.
Project Details
To start, we helped the owner choose a name that he could connect with. We wanted something that would show his love of Northern Michigan and also provided him with room to grow his business into other communities.
After the business name was established we worked with Lakeside DJs to design a logo and website. The website features a well thought out sales funnel, services, and DJ bios. As well as, a custom design blog, resources, and testimonials.
We created functionality to support their sales funnel. First, the prospective client checks their wedding date by filling out the form, this sends an email to Lakeside DJs, they check their availability. Second, if available, they respond with a link to a DJ’s bio, video interview, and pricing page. Third, if the client wants to book the DJ, Lakeside DJs sends them a digital contract and deposit form. Lastly, the client signs the contract and pays a deposit online.
Another aspect that we assisted with was creating print materials. We used their logo to create business cards, t-shirts, and a vinyl banner.
Overall, our efforts have helped build a successful business that is primed for growth.
