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Content Strategy Website Service by LaLa Projects

Content Strategy

Content That Creates Conversions

An effective website attracts visitors, keeps them engaged, and drives them to take action—but how do you achieve this? The answer lies in a strong Content Strategy. By developing a well-crafted content plan from the start, you set the foundation for a website that not only captures attention but also delivers results.

Tell a Story Through your Website

We focus on a high-level content strategy to ensure your website showcases your work and converts prospective clients. I.D. your target audience, engage them with strategic site organization, compelling visuals, and sales-driven copy that delivers results (Score!).

Content That Creates Conversions

Content strategy ties together site structure and organization with your brand’s digital assets (logos, graphics, photos, illustrations) and copy to give you a website framework that works.

  • In collaborating with you on content strategy, we work on:- Understanding your services and/or products
  • Determining what pages to include and how to organize them
  • Collecting and creating digital assets for your new site and other online places
  • Implementing sales-driven copy (learn more about Content Coaching if you need help with the words for this step)
  • Using effective Call-to-Action strategies

Content strategy is a two-way street and we’re here for every step of it. We help you through the give and take needed for sharing assets and approvals so that you can get a web plan you’re proud of.