LaLa’s two cents on investing in photography:
- In today’s age of social media, content and imagery is consumed really quickly. Let’s say you want to create three posts a week for your business’s profile and that each one includes just one photo — that’s 156 images you’d need for one year alone! A library of professional branded shots would put a big dent in this number, while bringing some much-desired brand cohesiveness into your feed, too.
- We all know that the next generation of your preferred smartphone will have yet another improved camera, touting all the professional capabilities of a DSLR camera. But… while these phone-snapped pics are the perfect fodder for your social media posts, your website and printed materials will look and perform better with high-resolution images. You may want to consider investing in professional photography. It will give you an edge online and get you better results for your business.